1) "Adwords" -- As to adwords select

AdWords is Google's flagship advertising product, and main source of revenue. AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Google's text advertisements are short, consisting of one title line and two content text lines. Image ads can be one of several different Interactive Advertising Bureau (IAB) standard sizes.

1 Pay-Per-Click advertisements (PPC)

2 Site targeted advertisements

3 AdWords distribution

4 Click-to-Call

5 History

6 Legal context

7 Local Search

8 Ad blocking and Adwords

8.1 Search

8.2 Content network

8.3 Proxies

9 Technology

10 Competitors

11 See also

12 References

13 External links

Advertisers specify the words that should trigger their ads and the maximum amount they are willing to pay per click. When a user searches Google's search engine on www.google.com, ads for relevant words are shown as "sponsored link" on the right side of the screen, and sometimes above the main search results.

The ordering of the paid listings depends on other advertisers' bids (thus the system is classified as P4P) and the "quality score" of all ads shown for a given search. The quality score is calculated by historical click-through rates and the relevance of an advertiser's ad text, keyword, and landing page to the search, as determined by Google. The quality score is also used by Google to set the minimum bids for an advertiser's keywords.^[1]

The auction mechanism that determines the order of the ads ha..."

2) "Select" -- As to adwords select
¹se·lect
Pronunciation: s&-'lekt
Function: adjective
Etymology: Latin selectus, past participle of seligere to select, from se- apart (from sed, se without) + legere to gather, select -- more at SUICIDE, LEGEND
1 : chosen from a number or group by fitness or preference
2 a : of special value or excellence : SUPERIOR, CHOICE b : exclusively or fastidiously chosen often with regard to social, economic, or cultural characteristics
3 : judicious or restrictive in choice : DISCRIMINATING <pleased with the select appreciation of his books -- Osbert Sitwell>
- se·lect·able /s&-'lek-t&-b&l/ adjective
- se·lect·ness /s&-'lek(t)-n&s/ noun
- se·lec·tor /s&-'lek-t&r/ noun
Pronunciation Symbols

Select may refer to:

Select (SQL), a keyword in SQL

<select></select>, an HTML element

Select (magazine), a British music magazine

MTV Select, a television program

Cable select, a setting on IDE devices that allows position on the cable to determine the role of a drive

quick select, an algorithm to select the k^th-smallest element of an array

Select Live, New Zealand's C4 music program

Shell Select, a chain of convenience stores

select (Unix), a system call for polling multiple file descriptors

Selection

..."

Further Data On Term for adwords select
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